Nora’s Kitchen Granola
Keep It Simple
Sometimes simple is perfect. Nora’s Kitchen Granola showed us that healthy things can taste really good. Not only is the granola gluten-free and vegan, but it has no refined sugars! From Nora’s Kitchen right to yours, eating healthy has never been tastier.
- Brand and Identity
- Web Design & Development
- Packaging Design
- Marketing Strategy
- Business Strategy
Part of the Family
We worked with the Nora’s Kitchen team closely to fully understand why they do what they do. We tagged along to tradeshows, farmers markets, and even went to their commissary kitchen to help cook. Collaborating through every step, we did our best to learn about their processes, business goals, and everything in between. Being in a partnership like this has been eye-opening and helped us get to know the whole NKG team.
Granola from mom’s kitchen.
When helping Nora create a story for her brand, we wanted to convey the feelings of eating at home while expressing the product’s premium quality. Home cooked food is about sharing something special with your loved ones. We decided to give the packaging a craft feel to reinforce the homemade from the first moment you touch the bag. At shows and demos, we also helped NKG create a warm open space in the same way you feel when walking into the kitchen for breakfast.
Eating healthy has never been tastier!
A word from Nora..
Over the past 20 years, Nora has been developing and perfecting the recipe for Nora’s Kitchen Granola and finding more and more uses for it in her kitchen. You can grind it up into a flour to add to any cake batter or pie dough. Maybe sprinkle a little bit on some roasted sweet potatoes or any hot dish that calls for a crunchy topping. With some dried fruit or chocolate chips, it makes a great base for trail mix. Granola is not just a breakfast food, you can find a moment to eat it at any point of the day.